Jacob Rosenberg‘s upcoming photo book, Right Before My Eyes, offers a behind-the-scenes glimpse into Bay Area hip hop from 1988 to 1998—a decade shaped by the intersection of skateboarding and hip hop culture.
The book follows Rosenberg’s evolution from filming skate videos at EMB (Embarcadero Plaza in San Francisco) to becoming a photographer and filmmaker for Bay Area hip hop legends Hieroglyphics. Rosenberg’s work captures moments that symbolize a turning point, highlighting the energy and ambition of an underground movement.
With 268 photos, Right Before My Eyes documents a time before everyone had a camera in their pocket—when camcorders and film cameras were used to tell stories. From capturing Hieroglyphics‘ first music video in Hawaii to documenting the streets of Northern California, each photo showcases the creativity and passion that drove this underground culture.
The book serves as a snapshot that preserves the Bay Area hip hop and skate culture that has influenced today’s music and street style. Whether you lived through it or are discovering it now, this book illustrates the significance of that era.
Right Before My Eyes is available for pre-order in a limited edition of 1,000 copies. Don’t miss your chance to own a piece of Bay Area history—told from the perspective of someone who lived it.